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Snooper

Snooper is a crowdsourcing app leveraging shoppers to collect in-store data and share their consumer experience with brands in real time.

Backed by

Microequities Asset ManagementMicroequities Asset Management

Raised 0.76M EQUITY on April 30, 2018

About

Snooper is an Australian crowdsourcing platform that enables brands and retailers to collect in‑store data by posting paid shopper ""missions"" and connecting them with shoppers nationwide.

Mission

Snooper is an Australian crowdsourcing platform that enables brands and retailers to collect in-store data by uploading paid 'missions' for shoppers. Launched late 2016 by Romain Stas and Laurie Wespes, the platform instantly connects brands with shoppers across the country. Clients include Heineken, Unilever and Coca-Cola. The company raised AUD$1M in funding led by Microequities Venture Capital Fund. It intends to use the funds to accelerate growth in Australia, recruit talent, strengthen its user base in regional areas and develop new features in close collaboration with flagship clients. Following the investment, Daniel Szekely from Microequities will join Snooper's board.

Quick Facts

Founded

2016

Funding

EQUITY

Industry

Consumer, Marketing, Market Research, Mobile Apps, Retail Technology

Team Size

11-50

Headquarters

Sydney, New South Wales, Australia

Snooper | Matchbox | Matchbox