Doohly

About

Doohly provides a CMS platform for digital out-of-home advertising that enables customers to manage and scale creatives, campaigns, and networks across Australia and New Zealand.

Mission

Doohly offers a CMS platform for the DOOH sector that customers use to manage creatives and networks. The company says its platform has delivered roughly 30% operational savings and a 20x increase in ROI to clients. Over the past 12 months Doohly grew from 11 customers and 14 networks to 19 customers and 29 networks and served more than 4 billion creatives. Recent customer and network wins include Monstavision, Advertro, Maad Collective, Mitre10, Darwin Airport and the South Sydney Rabbitohs. Doohly has added industry executive Adam Rowe as Head of Operations to drive product, sales and marketing expansion. The company plans to invest in operations, marketing and sales to accelerate growth across Australia and New Zealand and pursue share in the global DOOH market.

Quick Facts