LUMOS
LUMOS provides smart advertising solutions that allow businesses to connect with customers at the right time and place.
Backed by
Raised 0.8M SEED on September 1, 2022
About
LUMOS pairs gig-economy riders with IoT-enabled digital billboard backpacks to deliver physical ads and uses a proprietary data engine to provide audience analytics and digital retargeting for out-of-home campaigns.
Mission
LUMOS, founded in 2020 and based in Sydney, pairs gig-economy riders with IoT-enabled digital billboard backpacks (Smart Bags) to deliver physical ads and enable device tracking for digital retargeting. Its proprietary LUMOS data engine enriches out-of-home ads with advanced audience analytics and digital retargeting capabilities. The company says it currently works with 20+ domestic and international brands and agencies. In August 2022 LUMOS raised an oversubscribed $800,000 pre-seed round. The startup will use the funds to scale its footprint across Australia, further develop advanced data-driven ad reporting, and roll out additional IoT-enabled ad solutions across multiple cities.
Quick Facts
Founded
2020
Funding
SEED
Industry
Ad Retargeting, Advertising Platforms, Big Data, Information Technology, Local Advertising, Marketing Automation, Outdoor Advertising, Software
Team Size
11-50
Headquarters
Sydney, New South Wales, Australia
Careers
View Careers PageNo open roles at this time.
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