Anni

About

Anni is an online wellbeing expert marketplace connecting users to specialists for paid personalized video micro-consultations, using AI to match and schedule experts who set rates and availability.

Mission

Anni operates an online wellbeing expert advice marketplace that connects users with specialists and monetises paid personalised video micro-consults. The platform uses AI to facilitate “human intelligence” and democratise access to specialist advice. It launched in October 2023 and was founded by cofounders Diranne Lee‑Renwick, Anna Lee‑Renwick and Timothy Smith, with Diranne serving as CEO. The company reports more than 250 experts on the platform who set their own rates and availability, with combined availability of more than 16,000 hours weekly. Anni plans to build out the platform into online video consults, digital goods and distributed cross‑platform on‑demand advice. The Seed financing of $1 million will be used to fund those product expansions and scale expert access.

Quick Facts