Lanolips

About

Lanolips makes lanolin-based lip, face and body care (101 Ointment), sources Australian lanolin, and distributes through global retail partners (Sephora, Ulta, Target, Boots) and e-commerce.

Mission

Lanolips makes lanolin-based products—primarily lip balms, glosses and a small assortment of face and body items—centered on hydration, with flagship 101 Ointment Multipurpose Superbalm. The lanolin is sourced from Australian sheep farmers and the brand is sold in about 3,000 doors across 25 countries, with major retail partners including Mecca, Sephora and Priceline in Australia and Ulta Beauty, Anthropologie and Target in the U.S. The U.S. is the largest market, accounting for about 40% of sales, and the brand is also carried by Sephora Hong Kong, Sephora Europe, Boots, Harrods, Waitrose, Selfridges and Net-a-porter. Lanolips reports roughly $10 million in sales and is growing in the double digits. With the Point King investment the company plans to deepen partnerships with existing retailers, hire key talent, expand globally, further develop e-commerce (while being mindful not to cannibalize retail partners), and launch new products and categories including a Dry Skin Super Cream to enter skincare. Founder and CEO Kirsten Carriol remains majority owner and will continue to run the company; Tammy Pall will continue as general manager and brand president.

Quick Facts