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NTWRK

NTWRK is a digital agency that offers strategy, design, technology, communication and public relations services.

Backed by

KeringKering
Goldman SachsGoldman Sachs
LionTree PartnersLionTree Partners
Tenere CapitalTenere Capital

Raised 50M EQUITY on September 23, 2021

About

NTWRK is a livestream commerce and content platform that combines episodic programming, creator-hosted live video drops, chat-enabled shopping, virtual events, brand partnerships, and a curated NFT marketplace.

Mission

NTWRK operates a livestream video shopping platform that mixes commerce with entertainment, enabling creators to interact with viewers and sell products in real time. The app offers tools for live chat, product drops, and exclusive live events, and it has featured hosts and collaborators such as Billie Eilish, DJ Khaled, Odell Beckham Jr., Jonah Hill and Doja Cat. NTWRK has expanded into virtual festivals and events (TRANSFER, BEYOND THE STREETS, Unboxed and others) and launched NTWRK NFT, a curated shop for crypto art. Its business model emphasizes timed drops and live virtual events to build anticipation and drive sales, alongside creator partnerships and occasional strategic investments. The company said it will use new funding to further growth and establish a more global footprint. NTWRK had previously raised a $10 million Series A, according to Crunchbase data. NTWRK is a youth culture e-commerce and content platform that combines episodic programming, original content, and exclusive product launches. Launched in the fall of 2018 and headquartered in Los Angeles, the company brands its approach as ""Shopping at the Speed of Culture"" and focuses on demand creation through content-driven commerce. Its format enables brands and artists to tell stories behind products via shopping content, experiential activations, and exclusive launches. NTWRK has partnered with brands such as Nike, Jordan, adidas, Puma, Champion and New Balance and was initially backed by Warner Brothers Entertainment. Aaron Levant, the CEO, previously founded The Agenda Show and helped launch ComplexCon, and leads the company's efforts to commercialize hype and deliver one-of-a-kind consumer experiences. Financially, the company completed a $10 million Series A led by Live Nation and Foot Locker, which included a $3 million strategic investment from Foot Locker.

Quick Facts

Founded

2017

Funding

EQUITY

Industry

Advertising, Consulting, Digital Marketing, Marketing

Team Size

11-50

Headquarters

Cremorne, New South Wales, Australia