ProfitPeak

About

Profit Peak is an analytics platform that integrates Shopify and Magento, first-party ad signals, inventory, influencer attribution, and customer profiles to map customer journeys and reconcile attribution with inventory analytics.

Mission

Profit Peak provides an analytics platform that connects sales channels, first-party ad spend, inventory data, influencer relationships, company expenses and customer profiles to measure customer journeys and product-level profitability. The product is Shopify and Magento native and can be installed in about 15 minutes, pulling a line of code to collect first-party data layers. Customers can upload fixed and variable pro forma monthly P&Ls so Profit Peak can analyze profitability across a store’s inventory and surface profit-led actions. The company developed an internal tool in early 2023 with compelling results and found other ecommerce operators faced the same issues. Profit Peak positions itself to enable profit-led growth by reconciling attribution and inventory analytics in one interface. The team was pre-revenue at the time of the raise and has a waitlist for beta access. The founders, Carla and David, are experienced ecommerce operators who ran market-leading Australian kitchenware brands for nearly ten years and led two successful exits.

Quick Facts