Skip to main content
Qsic banner
Qsic logo

Qsic

Qsic is an AI driven experience platform currently focused on the retail and QSR industries.

Backed by

HedosophiaHedosophia

Raised 25M SERIES_B on January 29, 2025

About

Qsic provides an AI-driven in-store audio and retail media platform combining commercial music streaming, automated speaker-level volume control, music curation, targeted ad production and ad-sales for retailers and QSRs.

Mission

Qsic provides an intelligent in-store audio platform that uses data and AI to remove friction from the planning process and elevate and measure the impact of audio. It helps retailers activate their Retail Media Networks by setting up, running and commercializing audio assets, from music curation and ad production to ad sales and price evaluation. The company powers in-store audio and retail media across fuel and convenience, grocery, liquor, hospitality, fashion and specialty retail and for QSRs such as 7-Eleven, Coles Express and McDonald’s. Qsic currently reaches more than 100 million shoppers at the point of purchase monthly, with more than 70,000 speakers set to deploy across North America over the next year. Led by CEO Matt Elsley and based in Dallas, TX, the company is focused on expanding distribution and product capabilities. It recently raised funding to accelerate product development and scale its commercial efforts. Qsic operates an intuitive commercial music and technology platform that combines commercial music streaming with intelligent in-store connectivity. The platform can automatically adjust volume levels speaker-by-speaker based on real-time traffic and conditions and allows users to curate content such as targeted ads as customers move through a space. Qsic says it is a leader in commercial music streaming and in-store customer ecosystems and currently reaches over 26 million unique visitors a month. Customers include national brands such as McDonald’s and 7-Eleven. The company was founded in Australia in 2012 by Matt Elsley and Nick Larkins and is now Aliso Viejo, Calif.-based. Qsic plans to use new funding to support rapid U.S. growth, including a national rollout of its smart in-store infrastructure and development of additional products for its platform.

Quick Facts

Founded

2012

Funding

SERIES_B

Industry

Artificial Intelligence (AI), Machine Learning, Retail

Team Size

51-100

Headquarters

Melbourne, Victoria, Australia