DivideBuy

About

DivideBuy is a BNPL provider offering retailers a point-of-sale platform and credit facilities, using assistive tools, automated soft credit checks and underwriting for interest-free instalments up to 12 months.

Mission

DivideBuy is a buy now pay later (BNPL) provider that offers both a point-of-sale technology platform and the credit facility to retailers. Its platform uses assistive technology, automated soft credit checks and a market-leading underwriting engine to provide interest-free instalments of up to 12 months. The company serves about 500 retailers, including Cloud Nine and Simba Sleep, and has partnerships such as a rental platform with musicMagpie. DivideBuy reported a milestone £150 million in gross merchandise value (GMV) earlier in the year and was on track to reach £175 million by the end of 2021. Founded in 2014 and described in the announcement as a Newcastle-under-Lyme business, DivideBuy is investing in its platform, C-suite and retailer network to support UK and international expansion. The company highlights higher checkout conversions, increased basket sizes and up to 70% improvements in approvals and conversions after retailers switch to its solution.

Quick Facts