The Beauty Chef

About

The Beauty Chef develops whole-food, nutrition-focused inner-beauty products, sells direct-to-consumer and through retailers like Sephora, Goop, Net-a-Porter, Selfridges and Space NK, and is expanding into skincare.

Mission

The Beauty Chef was founded by former beauty editor Carla Oates 10 years ago and develops whole-food, nutrition-focused ""inner beauty"" products. Its offerings are sold direct-to-consumer and through retailers including Sephora, Goop, Net-a-Porter, Selfridges, and Space NK. Point King Capital has invested $10 million in the business. The company plans to use the capital to grow its product line globally, fund additional microbiome research, build up its direct-to-consumer presence, and eventually launch a skincare range. The Beauty Chef positions itself as a pioneer in the inner-beauty category, citing its first product GLOW as an early category entry.

Quick Facts