Mutinex

About

Mutinex is a Melbourne-based SaaS marketing analytics company providing DataOS, an integrated marketing data platform, and Growth OS, an AI-driven decision engine using predictive modeling to optimize marketing performance.

Mission

Mutinex is a Melbourne-based SaaS marketing analytics company founded in 2018 by Matt Farrugia and Henry Innis. The company provides a marketing analytics platform that leverages AI, advanced analytics, and predictive modeling to optimize marketing strategies and performance. Its primary products are DataOS, an all-in-one marketing data solution, and Growth OS, a decision engine. In October 2024 Mutinex raised A$17.5M at an A$132.5M valuation in a round led by Marbruck Investments with support from EVP and Archangel Ventures. The company said it will use the proceeds to support rapid expansion in the US. The article does not disclose revenue, user metrics, or the instrument type for the round.

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